The Location of the Exhibit
Where the Exhibit will be held is a crucial part to planning, we can see the amount of public that pass the shop. How big the area is to work with, what is its current setup and what might need doing to enable it to work with our ideas. We started jotting down all the questions that needed to be asked.
- What is the size scale of the shop?
- The Shop Size?
- What type of public would be found at that area of town?
- How will the shop look once given to us? (Will it be covered in shelving units, would there be any fittings left.)
- Is there any existing advertising spaces would could use to our advantage?
As mentioned we know that the general public will be coming in, but what type of consumers venture up to that part of town. (Old, Young, Business, Social.) We were also asked to invite V.I.P members, would they be just friends and family or Professionals in our line of work.
- Family and Friends
- Students from University or Schools
- Lecturers/Teachers
- Professionals from the Industry
- Consumers walking past
We were unsure what was meant for the "theme" of the exhibition, we did not understand how if we all have different styles of work they could be changed or made relative to each other. But the theme was the way the work was presented not the work itself, instead of having pieces of paper on a blank wall. (Which has been done to death) how could we make the surrounding area interesting to look at.
We came up with a host of ideas but decided on 3 major versions.
Clean and Modern: Keeping the space very simple and focusing on the the work itself, make the viewers eyes drawn to the work. This will require working with lighting in detail to highlight different pieces of work.
Scrapbook: Having the work displayed in a scrapbook fashion, making it appear that the work is not finished and is just the sketches or a designer making the work appear the be ongoing. This allows the area to be very rough and somewhat disorganised but having the main work shine through.
Used Rustic and Battered: Making the space essentially look beaten and falling apart, keeping some of the already left fixtures and adding worn and rusted materials and objects. But once again then having the work in a clean form making it stand out from the environment around it.
Overall Thoughts.....
Some ideas above can work and others cant, me personally I love the scrapbook idea and feel that was the strongest idea presented from the group. As its cost effective, but I love how it contradicts itself having finished work in an somewhat scrappy location. It makes it look personal to each artist as they can apply sketches to there areas and it will tie all the work together.
I am happy with the progress of the ideas the group has come up with, I would like to come up with some concept sketches for the ideas and see how they look. Also once I have visited a art exhibition take into account the way they have designed the area.
What to be completed next?
I want to go to the shop that will be used for the exhibition and take some pictures to see how the space looks. I have been in there in the past but never really thought about it with my artists head on. It will help to get better idea of the theme could work within the environment.
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